The Headhunters — 50th Anniversary Event

Project Overview

The Headhunters 50th Anniversary Event was a milestone celebration honoring the legacy of one of the most influential funk and jazz-fusion groups to emerge from Kansas City. The project focused on honoring the band’s history while creating renewed excitement and relevance for contemporary audiences.

My Role

I served as Creative Director and Marketing Lead for The Headhunters’ 50th Anniversary Event, overseeing event branding, promotional strategy, and campaign messaging. My responsibilities included creative direction, marketing execution, and coordination with partners to ensure a cohesive and compelling event narrative.

Selected Work + Artifacts

Strategy + Results

The strategy emphasized legacy, authenticity, and cultural continuity, positioning the anniversary as both a celebration of the band’s history and a living contribution to Kansas City’s music scene. Creative direction balanced archival influence with modern visual and promotional approaches.

The campaign supported audience engagement, event visibility, and cultural storytelling, reinforcing The Headhunters’ lasting impact while strengthening Kansas City’s reputation as a center of influential American music.